What are the benefits of achieving net zero?
Should the climate warm too much more, the world as we know it will no longer exist – sea levels will rise, wildlife will go extinct, deserts will expand and life for many will become substantially more difficult.
While preventing this is, of course, a key benefit of achieving net zero, there are other, perhaps a little more tangible, benefits that businesses can enjoy by lowering their emissions.
Financial benefits of net zero
Many economists from around the world have posited that if climate change isn’t addressed imminently, the costs to do so will ‘rapidly balloon’. Essentially, right now is the cheapest that investing in green energy solutions will ever be, and that if we don’t do something soon, the financial costs of implementation will be far more in the future.
In addition to this, we’re expecting to see measures and legislation put into place over the next few years that financially reward businesses who achieve net zero. We’ll likely see heavy taxes on carbon consumption, so by striving to reduce your emissions, you’re essentially future proofing your business.
We’re also seeing a shift in stakeholder priorities, with many stakeholders looking to invest in businesses that are proactively engaged in positive climate action. By showing that you’re managing your emissions and striving to improve, you’re improving your business’ attractiveness to modern stakeholders.
PR benefits of net zero
There’s no doubt that there’s been a cultural climate renaissance, of sorts. There’s a whole host of PR benefits that you can leverage through achieving net zero.
- Excellent marketing material – updates on the changes you’re implementing can go out across your network.
- Improve relationships with customers – people are more inclined to spend with businesses who are climate-forward.
- Employee satisfaction – there’s a lot to be said about the morale benefits of working at a progressive net zero business.
- Inspire – by leading your industry, you’ll inspire others to do the same (we’re all in this together, after all!).
Save the planet, improve profits and build up great relationships – it’s definitely worth the investment!